Breaking Down Jo’s New Rug Collection
When I’m getting ready to stage a room, I almost always start with the rug. It’s amazing how one piece can transform an entire space—with its warmth, texture, and color. I’ve loved partnering with Loloi over the years to create rugs that are not only beautiful and practical, but can seamlessly blend with pieces you already own. Now we’re introducing four new assortments crafted by Loloi—Banks, Sinclair, Millie, and Ashby—all offering their own unique look and feel. Below, our team breaks down each one with notes on style, material, and care to help you find your best fit.
Here’s to grounding your space with something you love,
An elevated look—washable and made for everyday living.
Style: With rich, saturated colors and an intentionally distressed appearance, Banks evokes a warm, lived-in look. Its moody tones are eye-catching yet timeless, creating an elegant centerpiece in any room.
Noteworthy details: Power-loomed of 100% polyester, these low-pile rugs are conveniently machine washable. And with a variety of sizes, they pair well with a rug pad for added stability and support underfoot.
Your best choice if: You’re looking for a beautiful, practical rug to place in high-traffic areas. Whether in the living room, laundry room, or kitchen—these pieces can handle any scuffs or spills.
Care tips: Tend to these rugs by vacuuming them regularly and spot-clean smaller stains using a cloth and a simple cleaning solution. For a deeper clean, place them in the washer as needed. We recommend washing them on a cold, delicate cycle with mild detergent and no bleach. Hang or lay flat to dry!
To note: Most sizes (including all runners) can fit into a home washing machine that’s 3.4 cubic feet or bigger. The 8'6" x 11'6" size must be washed in a commercial washer with a larger capacity.
A simple, storied style featuring washable, recycled materials.
Style: Inspired by old-world details, like aged color and intricate patterns, Sinclair feels vintage and cozy—warming up any space. Slight distressing gives these rugs a storied, traditional look.
Noteworthy details: These rugs are power-loomed of polyester that’s made from recycled plastic. Not only does this practice reduce waste in production, but it offers a uniquely soft feel and lasting durability. Like Banks, this assortment is machine washable.
Your best choice if: You prefer the look of antique rugs but want something a little easier to clean. These work well in high-traffic rooms (like living rooms and kitchens) that gather and host the ones you love.
Care tips: To clean, follow the Banks care instructions above to vacuum, spot clean, and machine wash.
Tried-and-true details, standing the test of time.
Style: With floral designs reminiscent of vintage Turkish Oushak rugs, Millie is simultaneously light and grounding. Plus, the muted tones and soft lines can seamlessly complement your existing furniture and decor.
Noteworthy details: Millie is power-loomed of 100% space-dyed polyester, which is known for its durability, stain resistance, and depth of color. These rugs are also Oeko-Tex certified, ensuring materials don’t contain any harmful substances.
Your best choice if: You want a versatile option that’s easy to pair with other textures, colors, and patterns. These quickly refresh a living room or dining room with long-lasting style.
Care tips: As mentioned above, these rugs are naturally durable and stain resistant. To keep them looking fresh, we’d recommend vacuuming regularly—and spot cleaning as needed.
Effortless elegance with hand-tufted, artisanal appeal.
Style: Touting timeless neutral hues, Ashby is a simple way to define and transform a space. Its delicate ribbed texture and smooth striping make a subtle and refined statement.
Noteworthy details: These rugs are hand-tufted of 100% wool—and crafted by artisans in India. They’re also GoodWeave certified, ensuring a commitment to ethical production and the support of the weavers’ community.
Your best choice if: You’re styling a bedroom, office, or living room with less frequent foot traffic—and want to invest in well-crafted, high-quality pieces that last.
Care tips: These wool rugs can be vacuumed using a lower power setting, avoiding any heavy-duty bristles or rotating brushes. The gentler the better! You can also spot-clean any spills with a cloth and cleaning solution. Try to absorb the liquid from any stain as quickly as possible, blotting with a dry cloth before applying the solution. For any hard-to-remove stains, professional rug cleaning is advised.
We hope this look at our new rug collection has been helpful as you discover the right one for your space! There’s more where these came from—check out our full rug guide and shop the complete lineup below: