Long weekend plans: shopping 20% off sitewide! See what's on sale.

Find something he’ll love. Our Father’s Day Collection is 20% off. Shop gifts.

Inspiration to reclaim summer. The new issue of Magnolia Journal is here. Get your copy.

Your Guide to Magnolia: Winter '22

by Magnolia
Published on November 29, 2022

Winter has arrived here at Magnolia, and with it the delight of cozy days around the fire, the hopeful glow of lights, and the magic of the holiday season. Whether a trip to Waco is part of your plans or you’re staying connected from home, we’ve put together this guide to all the ways you can delight in the season with us.


Our holiday collection is full of pieces that invite you to celebrate the season by embracing the traditions you love most. Let this be the year that you put a tree in every room, display your favorite Christmas cards, or find an ornament that reflects something you love. Shop the collection.

P.S. Get 20% off your first online purchase and early access to new collections when you join Magnolia Perks, our free-to-join benefits program.


A giant Christmas tree, behind-the-scenes tours, and plenty of opportunities to revel in the season—there’s so much to see and do in Waco this winter. Here are a few special experiences to add to your itinerary when you visit:

Christmas at the Silos: Write your wish lists and grab your camera—Santa will be at the Silos every Friday and Saturday from November 25–December 23. Plus, mark your calendar for December 7 and join us for A Very Merry Evening at the Silos. We’ll have performances by local musical groups, photos with Santa, gift shopping, and more! Get details.

Market transformation: Every season, our incredible visual display team transforms the Market and the grounds to reflect a theme we’ve chosen to press into. This winter, we’re taking up presence, choosing to see the wonder in the here & now. Come see Magnolia made over for the holidays!

Found + Collected by Jo: Shop Jo’s curated collection of treasures and antiques—only at the Silos. Come see it downstairs at Magnolia Market, find something you love, and carry on its story in your own home. Learn more.

Silos grounds tours: Join us for a walking tour of the Silos grounds. Hear the story of how Magnolia came to be, the history behind the Silos property, and behind the scenes notes from Fixer Upper. Finish your time on the roof of Magnolia Market—the best photo op on the grounds! Get tickets here.Opens in new tab

Market mural: We believe everyone has a story worth telling—so much so that we painted it as big as we could on the side of Magnolia Market. Take a photo with our new mural on the grounds and tag us @visitmagnoliaOpens in new tab for a chance to be featured. We can’t wait to read your story.


Comfort and nostalgia are on the menu this winter! From the debut of a classic Southern favorite, Chicken and Biscuits, to a new Puppy Chow hand pie inspired by one of our favorite childhood treats—this season’s menus are full of feel-good flavors. Get a taste of what’s new at Magnolia Table, Magnolia Press, and Silos Baking Co. starting November 25. Take a look at the full menus hereOpens in new tab.


Imagine if all the worn-out, untrue, painful chapters of our lives started to quiet, and the beautiful, unique pieces of who we are were to rise. That is the premise of Jo’s new memoir, The Stories We Tell, which invites us on an authentic and vulnerable journey into her story—and helps shine a light on the fullness of our own. Order your copy here, or find it at your favorite book retailer.

This winter’s issue of Magnolia Journal explores what it looks like to be present and the invitation to behold what’s right in front of us. Inside you’ll find stories, ideas, and recipes centered around the idea of presence, including a collection of games that gather, a new take on holiday cards, an ode to a beloved Christmas carol, and more. Subscribe here.


The Stories We Tell by Joanna Gaines is a four-episode podcast seriesOpens in new tab hosted by Jo, where she’s diving deep into the heart of her book with special guests. Listen as she leads conversations around the power of living in the fullness of your story. Available wherever you get your podcasts.

For when you’re decorating your tree, driving around to look at lights, or sipping cocoa by the fire—our holiday playlist is an ideal soundtrack for the season. Listen here.Opens in new tab


A long-awaited Fixer Upper reveal, a world-renowned restaurant in small town Maine, and so many more stories worth telling. Gather ‘round with your loved ones and join us for a special lineup this winter on Magnolia Network.

Add these shows to your queue this season:

Fixer Upper: The Castle: After a year of renovation, Chip and Joanna are ready to reveal their biggest project yet. Tune in on November 18 to see the finished transformation of the castle.

Silos Baking Competition: Holiday Edition: The Silos Baking Competition is back with a holiday twist! Watch as bakers from around the country compete for the chance to have their holiday cookie featured on the Silos Baking Co. menu. Watch the premiere on December 9.

Magnolia Table Season 7: Jo’s whippin’ up magic in the kitchen again in a new season of Magnolia Table premiering November 4.

The Lost Kitchen Season 3: A new season of The Lost Kitchen follows Erin French and her team as they prepare an ever-evolving, locally-sourced menu for visitors from all over the world to their restaurant in Freedom, Maine. Premieres on October 30.

Start streaming Magnolia Network on discovery+Opens in new tab, on Magnolia, or through your cable or satellite tv provider.

plan your visit