Every year in October, we host a free event called Silobration to commemorate the anniversary of Magnolia Market’s grand opening at the Silos. This year, it’s taking place October 23–25, which is just around the corner! We hope you’ll join us for free fun the whole family can enjoy all day long, including a vendor fair, live music, good food, and pop-ups from some of our favorite brands and partners.

To serve as a starting point for your visit, we’ve put together a weekend itinerary of all things Magnolia and Silobration. Let’s get into it!

Welcome to Waco! Let the good times roll…

• First order of business: Take some time to get settled and check into your hotel if visiting from out of town. Speaking of, there’s a whole list of local hotels offering special discounted rates just for Silobration. Book your stay today if you haven’t already.
• Next, head on over to the Silos to get the lay of the land and start planning out your weekend.
• If you have time to spare, pop over to our merch tent (located near the entrance at 6th St. and Webster Ave.) to stock up on some Silobration gear, then grab a treat from our new Coffee & Cupcakes food truck to start your trip on a sweet note. 
• Follow @visitmagnolia on Instagram for real-time updates throughout the weekend. This is a great way to stay in the loop on everything happening. (P.S. To share your smiles, remember to tag us and use the hashtag #VisitMagnolia when you post.)
• Get a good night’s sleep to prepare for tomorrow! Keep reading for more ideas on how to make the most of your weekend.

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  What to Do on Friday

The fun has just begun! Get ready for a full day of memory-making…

Morning

• Start at our flagship store, Magnolia Market, to explore curated product collections and new holiday displays. If your shopping tote gets a little heavy, no worries—we can ship your things home for you. 
• Just for Silobration, we’ve invited more than 80 talented small businesses and vendors to set up shop here in Waco. From fine art and curated jewelry to paper goods and apparel, there’s a little something for everyone. Here’s a list of who's joining us this year.
• Psst, while you’re at the vendor fair, be sure to swing by Hotel 1928's tent for a collection of offerings inspired by Chip + Jo’s biggest fixer upper yet. 
• Enjoy some free live music from the Silos stage (brought to you by Loloi). Keep an eye out for weekend schedules posted around the grounds—these will tell you when and where you can find each of the daytime artists.
• Get tattooed (temporarily) at the station next to our ballpark. 

Afternoon

• Grab a picnic lunch from one of our visiting food trucks, then step up to the plate for a pick-up game of Wiffle ball at our historic field, Katy Ballpark.
• Join us for readings of Jo’s children’s books, happening at 11am and 1pm each day in The Old Church.
• Come shop the Joanna Gaines Barbie® Doll and Barbie® Hearth and Hand Townhouse by Joanna Gaines exclusively in-person with us during Silobration weekend—or pre-order now at target.com.
• Make time for an afternoon treat from Magnolia Press Coffee Co. We recommend trying our cozy fall flavors, like pumpkin spice, brown sugar, cranberry, and apple pie!
• See the Silos from the roof of Magnolia Market. Purchase rooftop lounge passes here (brought to you by Magnolia Table). 

Evening

• Say “cheese!” for one of our wandering polaroid photographers and get a memory to take home. 
• Head across town for a guided tour of the one-of-a-kind home featured on Fixer Upper: The Castle. Get your tickets. 
• Grab a bite from our food truck park at the Silos, featuring some of our favorite local eats. See the lineup.
• End the day at an evening concert under the stars, featuring Forrest Frank with special guests Switchfoot (sold-out ticketed event).
• Call it a night and rest up for tomorrow!
  

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What to Do on Saturday

Last, but not least! There’s something special about a Saturday at the Silos…

Morning

• Fuel up for the fun ahead with a delicious breakfast at Magnolia Table (just a short drive from the Silos). We recommend making a reservation in advance, but you could also check out our Take Away +  Shop if you’re in a hurry. 
• Head over to the Little Shop on Bosque to see the place that started it all and shop last-chance items at a discount. 
• Make your way back to the Silos and stroll through the cozy, inviting room scenes inside Magnolia Home. Then, shop pieces to turn inspiration into reality for your own space.
• Head outside to the patio behind Magnolia Press to check out Magnolia Network and see what’s coming soon to TV. 
• Pop over to Yellow Rose by Kendra Scott and explore a curated collection of jewelry inspired by the Lone Star State.

Afternoon

• Shop and walk through all six of our boutique-inspired Shops at the Silos, including The Holiday Shop for all things fun and festive. 
• Pause inside The Old Church to take in the beauty of art and restoration. 
• Stop by the postcard station to send a note to a friend back home.
• Take a well-deserved arts and crafts break with some fun coloring sheets on the patio behind Magnolia Press.
• Bring your crew by Bobcat to explore a mini “work zone” and free fun for kids.

Evening

• Head to our magazine stand to subscribe to Magnolia Journal—and get a free tote while you're at it!
• Commemorate your trip with some snapshots from our Photo Booth.
• Stop by Walli Cases for a fresh new phone case or a quick charge if your battery is running low. 
• Time for a sweet treat! Stop by Silos Baking Co. for a cupcake—and order a few more to save for later. (Tip: Try the Silobration Box for $5 off six of our favorite fall flavors.)
• Last but not least, more music under the stars! See NEEDTOBREATHE with special guest Emma Nissen live from the Silos stage (sold-out ticketed event).

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More Ways to Spend the Weekend

If you’re looking to learn even more about the Silos property through an exclusive look around while hearing the Magnolia story, then book a tour! We offer guided tours and experiences daily.

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